VP of Product & Marketing
Software experience: Jira / Confluence, Trello, Mailchimp, Hootsuite, Microsoft Office suite, Gsuite, AWS, Slack, several CRM software, Sketch, Adobe suite, statistical analysis (univariate and multivariate utilizing SPSS, Systat, and R), blender and Unity (AR app development).
Former Co-Founder and Organizer of a crypto Meetup group. With 800+ members and top names in blockchain/crypto as speakers at events.
Award-winning public speaker. Presented research at 15 national and international scientific conferences with largest audiences reaching up to 200+ people. Invited speaker to several universities, private organizations, and public outreach events.
Pursue side passion projects and rigorous knowledge acquisition in FinTech, SportsTech, blockchain, science, real estate, AR and VR.
3+ years of experience leading product and marketing initatives in the NFT, Crypto and Blockchain space.
Successfully launched a first time general public investment offerings with 500+ investors.
Leads remote development teams building APIs and complex products.
Vice President, Product & Marketing, May 2019 - Present
Successfully launched the first ever general public investment offerings for (1) a thoroughbred in a Triple Crown race ($300k+ from 500+ investors), and (2) with an NBA athlete.
Lead agile product management (Scrum and Kan Ban) with remote international engineering team (NYC and Argentina). Lead feature ideation, sprint planning, retrospective meetings, backlog management, and communicate bi-weekly release reports to the business executive team.
Work directly with executive team on a daily basis (CEO, President, CTO, and COO).
Responsible for digital marketing efforts, social media strategy and campaign execution.
Manage our third-party marketing and PR partners.
Developing NFT digital collectibles with partnered professional athletes.
Responsible for investment communications and marketing material compliance assurance with our partnered broker dealer.
Director of Business Development, Feb. 2019 – May 2019
Created the sales pipeline and business development strategy. Identified, scheduled, and closed partnerships. Managed previously established relationships.
Provided consulting services for private placement and crowdfunding raises, as well as platform development and marketing campaign efforts.
Represented the company at emerging tech industry events and conferences.
Lead point of contact and manager of accounts that were in the real estate or emerging tech space such as blockchain, FinTech, PropTech, and AR/VR.
Growth & Partnerships, Dec. 2018 – Feb. 2019
Created the investor pipeline. Identified, scheduled, and closed partnerships.
Managed previously established relationships.
Created and executed social media strategy.
Represented the company at international events and conducted investor meetings while running the showcase booth.